BharatPe is pioneering a new era in fintech with its latest innovation, BharatPe Agentic AI. Unveiled at Global Fintech Fest 2026, the assistant uses Gemini to transform merchant business and financial operations. Built on Google Cloud’s Gemini Enterprise Agent Platform, BharatPe Agentic AI provides a sophisticated understanding of merchant needs. Moreover, it integrates past interactions and support histories for more personalized assistance. As a result, BharatPe Agentic AI aims to revolutionize merchant finance management beyond traditional chatbot capabilities.
Unveiling BharatPe’s Gemini-Powered Agentic AI

A New Era for Merchant Finance
The launch of BharatPe’s Gemini-powered Agentic AI transforms how merchants manage financial and operational needs. Built on Google Cloud’s Gemini Enterprise Agent Platform, the assistant understands each merchant’s unique requirements. Moreover, BharatPe Agentic AI goes beyond traditional chatbots by connecting with over 60 live systems. This enables real-time task execution, including complaint handling and financial product recommendations. It can also recommend loans and credit cards through UPI.
Seamless Multilingual Support
One of the standout features of BharatPe Agentic AI is its ability to communicate effectively in multiple languages, including Hindi, English, Hinglish, and various regional dialects. This multilingual capability ensures that merchants across diverse linguistic backgrounds can access support without the hurdles of navigating conventional IVR systems. The assistant operates around-the-clock, providing persistent support and timely follow-ups, ultimately minimizing downtime and ensuring smooth business operations.
Integration with Agentic AI at Global Fintech Fest 2026
The launch of BharatPe Agentic AI at the Global Fintech Fest 2026 underscores its alignment with the event’s focus on agentic AI and autonomous financial workflows. This innovation not only enhances merchant interactions but also complements other AI-powered features like the Credit Coach. This tool leverages personalized video content to help users gain insights into their credit profiles and comprehend changes in their bureau scores. With these advancements, merchants are better equipped to make informed decisions, driving growth and efficiency in their businesses.
By harnessing the power of Gemini-powered technology, BharatPe is setting new benchmarks in the fintech landscape, offering merchants a smarter, more intuitive way to navigate their financial journeys.
How BharatPe Agentic AI Transforms Merchant Finance
Seamless Integration with Merchant Services
BharatPe Agentic AI revolutionizes the way merchants manage financial operations, providing seamless integration with over 60 live systems. This AI-driven platform empowers merchants to handle complex tasks effortlessly, such as managing complaints, processing chargebacks, and recommending tailored financial products. With real-time execution capabilities, this innovative solution enhances operational efficiency, reducing the time and effort traditionally required for such processes. By automating mundane tasks and providing insightful recommendations, BharatPe Agentic AI allows merchants to focus on growing their businesses rather than getting bogged down by administrative chores.
Multilingual and Multi-Channel Support
In a country as diverse as India, language plays a crucial role in ensuring accessibility and inclusivity. BharatPe Agentic AI stands out with its multilingual support, offering assistance in Hindi, English, Hinglish, and several regional languages. This ensures that merchants from various linguistic backgrounds can interact seamlessly with the platform. Moreover, the combination of voice and chat capabilities allows for a more personalized interaction, mimicking the nuances of human conversation. By bypassing conventional IVR systems, the assistant provides a more intuitive and efficient customer experience, available 24/7 to address merchant needs promptly.
Personalized Financial Insights
Another transformative aspect of BharatPe Agentic AI is its ability to offer personalized financial insights through the Credit Coach feature. By utilizing AI-powered video content, merchants gain a deeper understanding of their credit profiles and the dynamics of bureau scores. This empowers users to make informed financial decisions, fostering better credit management and financial planning. The focus on personalized, data-driven insights not only enhances financial literacy among merchants but also aligns with the broader trend of agentic AI in delivering customized financial services.
The Technology Behind BharatPe’s Innovative Agentic AI
Gemini Enterprise Agent Platform
At the core of BharatPe’s Agentic AI is the Gemini Enterprise Agent Platform from Google Cloud, a technological marvel that redefines how businesses interact with digital ecosystems. This platform allows BharatPe Agentic AI to engage dynamically with merchants by comprehending contextual nuances, historical interactions, and specific merchant requirements. Unlike traditional chatbots, which are often limited to scripted dialogues, the Gemini platform empowers this AI to execute complex, multi-step tasks seamlessly, directly accessing over 60 live systems in real time. This capability ensures that merchants can manage tasks such as processing complaints, handling chargebacks, and exploring financial products with unprecedented efficiency and ease.
Multilingual and Multimodal Capabilities
Recognizing India’s vast linguistic diversity, BharatPe’s Agentic AI is designed to bridge communication gaps by supporting interactions in Hindi, English, Hinglish, and a range of regional languages. This inclusive approach ensures that language is no barrier to accessing sophisticated financial services. Moreover, the AI combines both voice and chat functionalities, offering merchants a flexible interface that suits their preferences. Such versatility is integral in business environments where time is of the essence, and navigating cumbersome interfaces is not an option.
Real-Time Assistance and Personalization
BharatPe’s Agentic AI operates tirelessly around the clock, setting a new standard for customer service in the fintech space. By utilizing advanced machine learning techniques, the assistant can autonomously follow up on merchant queries, identify potential issues proactively, and offer timely updates. Its personalized recommendation engine further enhances user experience by suggesting relevant financial products—tailored to individual business needs—such as loans, credit cards on UPI, and point-of-sale services. This level of personalization ensures merchants are not just supported but are empowered to make informed financial decisions, driving their business growth.
Key Features: BharatPe Agentic AI vs. Traditional Systems
Real-Time, Seamless Integration
One of the most compelling features of BharatPe Agentic AI is its ability to operate across more than 60 live systems in real time. Unlike traditional systems, which often require manual input and can be time-consuming, BharatPe’s solution executes tasks swiftly and efficiently. This ability to handle tasks such as complaints, chargebacks, and financial product recommendations showcases a significant advancement in seamless digital transactions. By eliminating the need for cumbersome, disjointed processes, BharatPe Agentic AI ensures that merchants can focus on what matters most: growing their businesses.
Multilingual, Personalized Support
BharatPe Agentic AI offers a multilingual experience, accommodating Hindi, English, Hinglish, and various regional dialects. This adaptability goes beyond the linguistic offerings of many conventional systems, providing personalized support that resonates with a diverse user base. Through its advanced understanding of merchant requirements and prior interactions, the AI assistant crafts tailored solutions that enhance user satisfaction and foster deeper engagement. The personalized approach not only meets the immediate needs of merchants but also anticipates their future requirements, delivering a proactive service experience.
24/7 Availability and Proactive Engagement
The around-the-clock availability of BharatPe Agentic AI sets it apart from traditional customer service models, which often operate within restricted business hours. This ensures that merchants have access to assistance whenever it is needed, without the frustrating wait times associated with traditional IVR systems. Furthermore, the AI’s proactive engagement capabilities—such as following up on requests, identifying potential issues, and providing timely updates—enhance operational efficiency and reduce the need for human intervention. Ultimately, this results in a smoother, more responsive service that aligns with the fast-paced demands of modern business environments.
Broader Implications of Agentic AI in Fintech at Global Fintech Fest 2026
Revolutionizing Merchant Interactions
The introduction of BharatPe Agentic AI at the Global Fintech Fest 2026 highlights a significant shift in how businesses engage with technology to manage their financial needs. Merchant interactions are becoming increasingly streamlined and personalized through the use of agentic AI, which offers real-time solutions across a network of systems. Unlike traditional methods dependent on manual intervention, these intelligent agents can autonomously handle diverse tasks, from processing transactions to managing customer inquiries. This transformation not only reduces friction but also enhances the overall efficiency of operations, thus redefining customer service standards within the fintech ecosystem.
Enhancing Financial Inclusion
At the heart of agentic AI’s implementation is its potential to broaden financial inclusion. By accommodating multiple languages, including Hindi, English, Hinglish, and regional dialects, BharatPe ensures that the technological benefits are accessible to a wide demographic of merchants across India. This inclusivity enables even small-scale businesses in remote areas to leverage advanced financial tools previously reserved for larger enterprises. As a result, more merchants can make informed financial decisions, access tailored credit options, and participate more actively in the digital economy. This democratization of financial services represents a pivotal step toward inclusive growth and economic empowerment.
Catalyzing Innovation in Fintech
Deploying agentic AI at such a prominent event underscores the fintech industry’s innovative trajectory. By integrating cutting-edge technologies like Google Cloud’s Gemini Enterprise Agent Platform, BharatPe exemplifies how fintech companies can drive innovation. This approach not only sets a new benchmark for customer interaction in financial services but also encourages other players in the industry to explore and adopt similar technologies. As businesses continue to innovate, agentic AI is expected to play a central role in shaping the future of financial services, fostering an environment where technology and human-centric services coexist seamlessly.
Core Insights
In embracing BharatPe Agentic AI, you are not just adopting a cutting-edge tool but stepping into a new era of merchant finance that prioritizes both efficiency and personalization. This innovation reflects BharatPe’s commitment to empowering merchants with intelligent solutions tailored to their unique needs. By integrating advanced AI capabilities within the BharatPe for Business app, you gain a powerful ally in navigating the complexities of financial management. As the fintech landscape continues to evolve, such advancements underscore a transformative shift, offering you unprecedented control and insight into your business operations, setting a new standard for merchant services.
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